Jack in the Box Inc., based in San Diego, is a restaurant company that operates and franchises Jack in the Box restaurants, one of the nation’s largest hamburger chains, with more than 2,250 restaurants in 21 states. In an in-depth…
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Alysia Borsa, the executive vice president and chief marketing and data officer at Meredith (and member of the Global CMO Growth Leadership Coalition on COVID-19), explains the company’s approach to keeping consumers engaged during the crisis and shares her plans…
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Raja Rajamannar, the Global Chief Marketing and Communications Officer for Mastercard and a member of the ANA’s Global Leadership Coalition on COVID-19, established in partnership with Cannes Lions and WARC, speaks with ANA about how Mastercard is adapting to the…
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Michelle Peluso is the SVP of digital sales and CMO at IBM, and a member of the ANA’s Global Leadership Coalition on COVID-19, in partnership with WARC and Cannes Lions. She talks to Anna Hamill, senior editor of brands at…
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As the economic and social impacts of COVID-19 have mounted over the last few months, it became clear that marketing leadership needed to rise to meet this challenge collectively. So, the ANA, together with our partners at WARC and Cannes…
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Go dark or advertise? WARC has launched their latest WARC Guide – a critical resource to help you navigate and rebound from the COVID-19 recession, with expert advice to give you the confidence to make marketing choices that work. Download…