The new leadership agenda

The impact of a global pandemic and recession, combined with racial injustice around the world, underscores the need for chief marketers to work together in the face of transformative change on a global scale. That’s why the ANA, in partnership with Cannes Lions and WARC, established the Global CMO Leadership Coalition.

To participate in the Coalition, please contact Nick Primola, EVP, Head of Industry Leadership and CMO Practice, ANA, at

As the economic and social impacts of COVID-19 have mounted over the last few months, it became clear that marketing leadership needed to rise to meet this challenge collectively. So, the ANA, together with our partners at WARC and Cannes Lions, mobilized a global team of chief marketers to provide guidance for the industry as it makes its way through this unprecedented time.

Download Volume 1 here.

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